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Telehealth marketing

Telehealth marketing for GLP-1, hormone & longevity brands.

PepMarketing builds and grows telehealth brands in the United States — GLP-1 and weight loss, hormone therapy, longevity, men's and women's health. We design the brand, build the patient journey from ad click to consultation, and scale patient acquisition on Meta and Google.

  • 100+ RUO & telehealth brands served
  • 3 weeks average time to launch
  • Intake, subscription & refill flows
  • Privacy-safe tracking
What's included

Brand, platform and patients — one team.

Everything between a patient seeing your ad and starting treatment, designed, built and grown by one team.

01 — DESIGN

Brand & experience design

A patient-facing brand that feels clinical, modern and worth paying for.

  • Brand identity & patient-facing voice
  • Website & app UI/UX design
  • Treatment pages & pricing architecture
  • Ad creative, UGC scripts & video
02 — DEVELOPMENT

Telehealth platform development

The full patient journey, built to convert and ready to plug into your partners.

  • Conversion-optimised marketing site
  • Online intake & medical questionnaire flows
  • Provider network, EMR & pharmacy integrations
  • Subscription billing, refills & patient portal
  • HIPAA-conscious architecture & BAA-ready vendors
03 — GROWTH

Patient acquisition

Predictable patient growth from paid, owned and retention channels.

  • Meta prospecting, retargeting & UGC testing
  • Google Search, YouTube & Performance Max
  • Landing page CRO & A/B testing
  • Privacy-safe, server-side tracking
  • Email/SMS retention & refill flows
The rules

What telehealth marketing has to get right

Telehealth brands that prescribe medication advertise in restricted categories, so how you advertise matters as much as what you offer. The main requirements in the US:

  • Google Ads: telemedicine providers promoting prescription treatments need LegitScript healthcare certification and Google's own certification before those ads can run.
  • Meta: telehealth providers and online pharmacies advertising prescription drugs must hold LegitScript certification and apply for Meta's permission.
  • Claims and creative: treatment pages and ads need accurate, balanced claims — no guaranteed results, and no before-and-after imagery, which Meta's ad policies restrict.
  • Patient data: health information shouldn't flow into ad pixels. We set up privacy-safe, server-side tracking and work with vendors that will sign a BAA where one is needed.

Platform policies change, so we check the current requirements for your treatments before anything launches. This isn't legal advice — we work alongside your legal and medical teams.

Telehealth app with video consultation, intake questionnaire and plan selection

What we build

  • Treatment pages, pricing and plan selection
  • Online intake that routes to physician review
  • Subscriptions, refills and a patient portal
  • Integrations with your provider network, EMR and pharmacy partners

What we steer you away from

  • Guaranteed weight-loss or outcome claims
  • Before-and-after imagery in ads
  • Health information in ad pixels
  • Launching prescription-treatment ads before certification is in place
How it works

From idea to first patients.

A launch system built for telehealth brands, with you in the loop at every stage.

01

Discover & plan

Treatments, providers, pharmacy partners and certification needs mapped into a go-to-market plan.

Week 1
02

Brand & build

Brand, marketing site, intake and checkout flows designed and built in weekly sprints.

Weeks 1–3
03

Launch

Tracking verified, funnel live and campaigns running where certification allows.

Week 3
04

Scale & retain

Creative testing, landing page CRO and refill flows, with weekly reporting on revenue.

Ongoing

Larger builds, like a custom telehealth platform with integrations, take longer — you'll get a timeline after the strategy call.

Case studies

A telehealth brand we've built.

LongevityFix MD telehealth homepage
Telehealth · Weight loss & longevity

LongevityFix MD

Physician-guided telehealth brand for weight loss, energy and longevity. We built the patient journey end to end — treatment pages, an online assessment that routes to physician review, and a bilingual EN/ES experience.

Telehealth platformPatient funnelEN / ES

Want the full case studies and numbers? Ask us on your strategy call →

FAQ

Telehealth marketing, answered.

Don't see yours? Ask us on a free strategy call.

If you advertise prescription treatments, usually yes. In the US, Google requires telemedicine providers to be LegitScript-certified and certified with Google, and Meta requires LegitScript certification plus an application for its permission. We confirm what applies to your treatments before launch.

Prescription GLP-1 treatments fall under the platforms' prescription drug rules, so certification comes first and creative has to avoid restricted claims and imagery. Many brands lead with the service — the consultation, physician review and care experience — rather than the medication. We'll tell you what's realistic for your offer.

Yes — from the marketing site and medical intake questionnaires to patient portals, subscription billing and integrations with your provider network, EMR and pharmacy partners.

We use server-side tracking, keep health information out of ad pixels, and choose vendors that will sign a BAA where one is needed, so you can measure acquisition without sharing patient data with ad platforms.

Brands we launch go live about 3 weeks after kickoff on average. A custom telehealth platform with integrations takes longer — you'll get a timeline after the strategy call.

Free strategy call

Launching or scaling a telehealth brand?

Book a free 30-minute strategy call. We'll review your treatments, funnel and certification needs, and map the fastest route to patients.

Book a free strategy call